Helene in Between
Personal travel and lifestyle blog with destination guides, photography tips and blogging resources.
About Helene in Between
Helene in Between is run by Helene Sula, who started the blog after a rock-climbing fall and turned it into a full-time business she runs with her husband Michael. Launched in 2012, the site now hosts more than 1,000 posts and typically publishes about one new post a month. The blog blends first-person travel stories and long, practical itineraries with guides on blogging, social media and photography, plus paid courses and Lightroom presets. Posts are image-rich, featuring many of Helene and Michael's own photos, and the site also promotes resources and products for readers.
Think of this as a glossy travel scrapbook that doubles as an Instagram playbook. Helene writes in a warm, chatty voice that folds personal anecdotes into highly practical planning detail, as shown by a three thousand word New England foliage itinerary stuffed with route advice, photo ideas and local highlights. The site is strongest when you want vivid, photo-forward guides and step-by-step social media or blogging help; Helene and Michael back that with presets, courses and a big Instagram presence. The tone is upbeat and accessible, and the content calendars show a steady, monthly publishing rhythm.
Where They Travel
europe & usa
Pros
- Long, practical destination guides and itineraries
- Plenty of original, image-rich photography
- Clear how-to resources for blogging and Instagram
- Affordable courses and Lightroom presets available
Cons
- Posts include Mediavine ads
- Contains affiliate links and product sales
- Publishes roughly once a month
How Popular Is Helene in Between?
- Majestic Million rank277,970
- Open PageRank4.8 / 10
- Best-of lists1