Ashland Travel Guide

Founded in 1855 and originally known as Ashland Mills, this small town can be found just minutes from the California border in Oregon. Crater Lake National Park and the Rogue River headlands are also nearby. Ashland’s popularity is linked to its theater and music festivals and also to the outdoor recreation opportunities available in the area.

Cultural activities abound in Ashland. It is the official home of Oregon Shakespeare Festival and also boasts a number of other theater groups; creating a hub for comedy, experimental, musical, and classical theater. The three major venues for performances as well as the Shakespeare Festival are Ashland’s Elizabethan Theatre, the Angus Bowmer Theater and the New Theater. Throughout the summer you can also enjoy a wide range of live music performed in locations across the town.

In addition to all of these cultural events, Ashland also offers visitors many opportunities for outdoor activity. Downhill and cross country skiing at Mount Ashland are popular winter activities, while biking along the scenic Lithia Loop attracts many cycling fans. A couple of local wineries are open to visitors for tours and tasting, offering an alternative to more strenuous exertion.


ScienceWorks Hands-on Museum: loaded with interactive exhibits and hands-on activities, this dynamic attraction also features science demonstrations and is suitable for all family members. Shows and exhibits change regularly.

Lithia Park: this 100 acre centerpiece in Ashland, designed by John McLaren, is listed on the register of national historic sites. McLaren is best known for his design of Golden Gate Park in San Francisco.

Winter sports: Mount Ashland’s ski resort, just 15 minutes from downtown, boasts 23 runs and more than 90 miles of cross country ski trails. The resort is especially popular with winter sports fans from across the Pacific Northwest.

Oregon Shakespeare Festival: the timbered Elizabethan Theatre is host to this annual festival, which has been commemorating Shakespeare since 1945.