Keep Calm and Travel

Italian travel blog with itineraries, tips and personal stories from a local.

Visit keepcalmandtravel.com

Written By
Clelia Mattana
Travellers
Solo
Focus
Europe
Popularity
8 / 100
Running Since
2013
Posts
151
A few times a year
Last Updated
Mar 2026

About Keep Calm and Travel

Keep Calm and Travel is the personal travel website of Clelia Mattana, an Italian-born traveler who left a London fashion job to start long-term travel in 2013. The site grew into a sizable resource with more than 150 posts and over 450 pages, covering Italy, Sardinia and wider Europe plus practical guides on planning, packing and blogging. Clelia mixes first-person stories with step-by-step itineraries and planning checklists. Posts are long-form and richly illustrated, the newest Italy road-trip guide runs thousands of words, includes nearly fifty photos and embeds video, and the site also publishes blogging and digital nomad advice.

A warm, self-ironic local voice is what sets this blog apart, the kind of guide you would take road-tripping with you. Clelia writes in a chatty, humorous tone that still manages to be extremely thorough, her two-week Italy road-trip guide runs to thousands of words and is littered with practical chaptered sections, maps, and nearly fifty photos plus a video. You will find long, usable itineraries, Sardinia expertise, and hands-on planning and blogging posts. Content appears a few times a year, so expect big, well-worked guides rather than daily updates. Reading it feels like getting travel advice from an experienced local who also teaches you how to plan and monetize trips.

Where They Travel

europe

Pros

  • Very detailed, long-form itineraries by a local
  • Lots of original photos and embedded video
  • Practical planning and packing checklists
  • Blogging and digital nomad how-to articles

Cons

  • Heavy use of affiliate links
  • Pages carry ads via Mediavine
  • Infrequent posting, a few times a year

How Popular Is Keep Calm and Travel?

  • Open PageRank3.4 / 10
  • YouTube subscribers1K
  • Best-of lists1

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